A strong narrative can increase a company’s value by up to 23%
So, how can enterprises ensure they use the right channels, to say
to right things at the right time?

Companies with strong
communication strategies can increase customer acquisition rates 7X

With a training platform that

Equips companies with omni-channel strategic
thinking for all forms of communication

Empowers the enterprise to build, craft & share an
authentic narrative

Enables companies & teams to explore creative
strategies to achieve goals

Ensures optimization of budgeted resources
to their highest potential

We Deliver

Strategic communication workshops
for C-Suite leaders
  • Understand the media landscape (old and new)
  • Dive into the changes in media consumption and behavior
  • Know how new media works and the rules of engagement
  • Build a strategic message framework and logic
  • Gain confidence in handling all media dialogue
  • Learn body language and its impact on impression
  • Dive deeper into issues and crisis management
  • Actual simulations/role play to ensure you are ready

Media Mastery Workshops

Comprehensively analyses and covers messaging, image projection, media relations, the new media landscape, tools and opportunities, impact on marketing and business operations, and issues and crisis management

Digital Dexterity Workshops

Addresses the knowledge gaps as well as guide the development of an organisations’ digital playbook that involves all relevant stakeholders to build digital reputation, effectively.
  • Learn to think ‘strategy’ and define your playbook 
  • 7 pillars of building digital trust and best practices
  • Build, plan and structure your own digital playbook 
  • Create a digital team and understand the tools you need
  • Understand what great digital content means
  • Explore the impact of your website and social channels
  • Understand how search and analytics means business
  • Drive digital innovation for your enterprise

We do not
have trainers

We have leaders
who have done it before...


Head of Strategy, Ideosphere
Media and Strategy Communication Veteran

With more than 16 years’ experience as a journalist, and another 12 years in media and communication strategy, Ashraf plays a key role in managing Ideosphere and its clients. From strategy to alliances and execution, Ashraf is among the lead players.

Previously, he was Executive Director at Pitchfork Partners Strategic Consulting, a communication strategy firm where he managed communication and media strategy. Before that, he was Vice-President – Content & Insights at MSLGROUP in India.

He has conducted more than 200 media training sessions with leading Indian and global enterprises, such as Wal-Mart Asia, DowDuPont, GSK, Deloitte, Kirloskar Group, Bharat Benz, Jeep, BBC Studios India, ICICI Securities, World Gold Council, and many more.


Founder, Avocado Tree
Digital Strategy Consultant and Thought Leader

With 23 yrs of tech entrepreneurial experience, Kavita’s essential skills are digital strategy & tactical planning for large Global enterprises & Government agencies. She possesses an in-depth knowledge of the digital ecosystem, a proven
track-record, detailed creative thinking, a problem-solving mindset and the ability to handle multi-location and multi-cultural teams with a ‘real’ approach to digital.

In 2017, she founded Avocado Tree Digital (Singapore & India) to help businesses solve the ‘lack of digital strategy’ problem & to create digital playbooks, demand & traffic generation strategies and provide digital tactical services for organisations. She has on-boarded publicly listed companies on their digital transformation journey such as Lux, Century Ply & Khadim’s. She produced the Click Asia Summit (2011-2016), a CXO Level digital tech conference as well.

We have already trained
some of the best global companies
in the country.

A partnered initiative by:

Let's create great
possibilities together.

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